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Food and Beverage Nutraceutical Products Market

The nutraceutical products market is projected to grow at a significant rate owing to the increasing geriatric population, a rising number of chronic diseases, and growing consumer awareness about nutraceutical products.


The food segment is projected to account for the largest market share during the forecast period. The increasing trend of on-the-go snacking and the rising demand for nutritional food products are factors projected to drive the demand for snacks products containing functional ingredients. Nutraceutical snacks products mainly include protein-rich snacks, dry nuts, grains, and bars. Other nutraceutical products under the snacks segment include granola bars and other nutritional bars.


The conventional stores segment is projected to dominate the market as conventional stores include grocery stores, mass merchandisers, warehouse clubs, and online retailers. Conventional stores are easily accessible to consumers and offer products at economical prices. As a result, these stores are becoming a popular choice for consumers that prefer nutraceutical products.


The specialty stores segment is projected to be the fastest-growing segment in the market during the forecast period. Specialty stores that sell nutraceutical products mainly include bakery stores, confectionery stores, and gourmet stores. The presence of bakery stores selling nutraceutical products remains high in Europe. These stores sell nutraceutical bakery products such as bread, rolls, buns, cakes, cookies, and biscuits. As bakery products are considered staple food, particularly bread, in Europe, the popularity of nutraceutical products is projected to remain high in the Western regions, such as North America and particularly Europe.


Asia Pacific is projected to record the fastest growth in the nutraceutical products market during the forecast period. Factors such as busy lifestyles have led to an increase in the consumption of convenience food products. In addition, the rapid economic growth in countries of various regions has led to a surge in demand for fortified nutritional food & beverage products in the region.


Key players include Kraft Heinz Company (US), The Hain Celestial Group (US), Conagra (US), General Mills (US), Kellogg's (US), Nestlé (Switzerland), Nature’s Bounty (US), Amway (US), Hero Group (US), Barilla Group (Italy), Raisio Group (Finland), Pfizer Inc.(US), and Freedom Food Group Limited (Australia).


Key Questions Addressed by the Report

·        Who are the major market players in the global market?

·        What are the regional growth trends and the major revenue-generating regions for the nutraceutical products market?

·        What are the key regions and industries that are projected to witness significant growth in the nutraceutical products market?

·        What are the major types of nutraceutical products that are projected to account for major market revenue share during the forecast period?

·        What are the major applications of nutraceutical products, and which application is projected to account for the majority of the revenue generated over the forecast period?


1.      Introduction

1.1.   Market Definition

1.2.   Study Scope

1.3.   Study Period

1.4.   Market Stakeholders

2.      Research Methodology

2.1.   Secondary Research

2.2.   Primary Research

2.3.   Research Design

2.4.   Data Validation

2.5.   Limitations and Assumptions

3.      Market Dynamics

3.1.   Drivers

3.1.1. Increasing Aging Population and Focus on Preventive Healthcare

3.1.2. Partnerships Between Companies That Result in Co-Branding and Co-Marketing Between Ingredient Suppliers and Manufacturers of Finished Products

3.1.3. Rapid Retail Growth

3.1.4. Mandates on Food Fortification By Government Organizations

3.1.5. Increased Cost of Healthcare

3.2.   Challenges

3.2.1.  Higher Cost for Fortified Food Products Due to the Inclusion of Healthier Or Naturally Sourced Ingredients

3.2.2.  Consumer Skepticism Associated With Nutraceutical Products

3.3.   Opportunities

3.3.1. Product-Based and Technological Innovations in the Nutraceutical Products Industry

3.3.2. Manufacturers With Integrated Functional and Medical Food Products

4.      Executive Summary

5.      Nutraceutical Products Market, By Type 

5.1.   Food

5.1.1. Snacks

5.1.2. Confectionery Products

5.1.3. Bakery Products

5.1.4. Dairy Products

5.1.5. Infant Nutrition Product

5.2.   Beverages

5.2.1. Health Drinks

5.2.2. Energy Drinks

5.2.3. Juices

5.3.   Dietary Supplements

5.3.1. Tablets

5.3.2. Liquids

5.3.3. Powders

5.3.4. Others

6.      Nutraceutical Products Market, By Distribution Channel

6.1.   Conventional Stores

6.1.1. Grocery Stores

6.1.2. Mass Merchandisers

6.1.3. Warehouse Clubs

6.1.4. Online Retailers

6.2.   Speciality store

6.2.1. Bakery Stores

6.2.2. Confectionery Stores

6.2.3. Gourmet Stores

6.2.4. Health Centers

6.2.5. Cosmetic Stores

6.3.   Drugstores & Pharmacies

7.      Nutraceutical Products Market, By Source

7.1.   Proteins & Amino Acids

7.2.   Probiotics

7.3.   Phytochemicals & Plant Extracts

7.4.   Fibers & Specialty Carbohydrates

7.5.   Omega-3 Fatty Acids

7.6.   Vitamins

7.7.   Prebiotics

7.8.   Carotenoids

7.9.   Minerals

7.10.Others

8.      Nutraceutical Products Market, By Region

8.1.   North America

8.1.1. US

8.1.2. Canada

8.1.3. Mexico

8.2.   Europe

8.2.1. Spain

8.2.2.  Germany

8.2.3.  France

8.2.4.  Russia

8.2.5.  UK

8.2.6. Italy

8.2.7. Rest of Europe

8.3.   Asia Pacific

8.3.1.  Japan

8.3.2.  China

8.3.3.  India

8.3.4.  Australia & New Zealand

8.3.5.  South Korea

8.3.6. Thailand

8.3.7. Rest of Asia Pacific

8.4.   Rest of the World

8.4.1. Middle East

8.4.2. South America

8.4.3. Africa

9.      Company Profiles

9.1.    Kraft Heinz Company

9.2.   The Hain Celestial Group

9.3.   Conagra

9.4.   General Mills

9.5.   Kellogg's

9.6.   Nestlé

9.7.   Nature’s Bounty

9.8.   Amway

9.9.   Hero Group

9.10.Barilla

9.11.Raisio Group

9.12.Pfizer Inc.

9.13.Freedom Foods Group Limited

10.  Conclusion and Recommendations

11.  Appendix

11.1.About

11.2.Related Reports

11.3.Glossary



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